UTILITA POWER TREE
Project: Promo video for Utilita + Parklife
client: Live Nation
Creative director: Matt King
Created this animated promo video for Live Nation on behalf of the energy company Utilita, which was to showcase the Power Tree area of Parklife Festival in Manchester. A place to charge your phones and chill but also to a have a little dance to a DJ playing tunes from his tree house DJ booth! It was a blast to work on because I had complete creative freedom with everything. Including picking the audio and editing it. The client was receptive to all my ideas and loved the colorful style which reflected the Parklife branding.