Digital Element

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Digital Element

I teamed up with London based Studio, Breakfast of Champions, to produce this animation for Digital Element, an IP geolocation provider. It was an ongoing project that lasted a couple of years due to client changes, but was still fun to flex some motion graphics skills as I was given full freedom to work on the entire animation. Click on the image below to scroll through some images of the project. Will post the animation soon.

Game Of Thrones Event

Game of Thrones Live

Game of Thrones Flames VFX

For this one I worked with Poke London and Agile Films to produce a short clip of some VFX fire for the Game of Thrones exhibition events that will be happening across the world at the begining of 2015.

Poke and HBO wanted to create some fun interactive elements for the live exhibition this year and so they decided a theme of “famous deaths” from the Game of Thrones series, one of which being death by dragon fire. For this death the idea was to film some of the public who attened the exhibition and then superimpose the famous scene from the show where the dragon burns the victim with its fire. In order to get this effect they needed the dragon ( from the original Game of Thrones show ) and the flames, to be separate elements that they could layer over the footage of the victims. So I had to rotoscope the footage of the dragon, which was provided by the VFX company who originally created the dragon and fire VFX, and then I had to re-create  some fire and some smoke that was similar to the original. This clip is the footage I then gave to Poke which they, through some clever programming, could layer over the footage from the exhibition, almost in real time so that the public who were filmed could then share on social media.

Talent Brew

Talent Brew

I teamed up with Agile films once again to produce this super minimal but super fun motion graphics animation for the Talent Brew brand. The idea was to do a sort of, one camera move, type of animation which has a nice flow to it. Really enjoyed working on this one.

ZEDSEN

ZEDSEN

I teamed up with rehab studio to create this promo animation that introduces the world to zedsen, an exciting new revolutionary scanning technology with a huge number of potential applications. The idea was to give a brief teaser of what zedsen could be capable of but in a minimal, contemporary aesthetic and that fit the already impressive style of the branding.

At the moment the video is password protected while the client gets patent protection, but in the meantime have a look at the images below for a flavor of the style.

PUMA – Arsenal kit launch

PUMA – Arsenal away kit launch

I was recently asked to work with Immersive LTD once again to provide all the animation content for the Arsenal 2015 / 2016 away kit launch for PUMA in Singapore. Content of the 3 Arsenal shirts was projected onto a 3.6 meter torso that stood in front of a 10 meter back wall of LED, which had to work together in order to give maximum impact. I was actually in charge of all the creative aspects of the project for Immersive and with possibly the tightest deadline Ive ever worked on, it was an extreme challenge but we pulled it off and PUMA was extremeley happy with the end result. They actually gave some amazing feedback, saying “The creative execution was a vision that I honestly thought was beyond our means when first presented, but in retrospect lifted up our eyes to a vision and idea that stands alone in my mind as the best PR stunt event we’ve ever done.” This video is a quick edit of the show by PUMA. For the full video, scroll down.

Immersive LTD’s edit of the show

Heres a snippet from some other footage of the event which shows more of the content I created. The start of the animation is not in this edit. Apart from the the main 2 minute reveal animation I also created the Arsenal logo animations, as well as many holding state loops and some clips that combined some VTs from Arsenal FC and the lightning energy effect which was the theme of this years launch.

Full Animation

Here is the complete animation. In order to appreciate the full quality of the animation, I did this edit which simulates the back LED screen and torso in 3D space.

Eric Prydz “Allein”

Eric Prydz “Allein” live show visuals

As part of the 2nd Eric Prydz EPIC 2 tour, Immersive asked me to create an 3D Animated video content for the track “Allein”. Once again the deadline was tight but with the help of another animator Tajinder Singh, who helped create and animate the metallic 3d elements from 1.50 mins to 3 mins, everything went well and the show was a big success. The reason for the super wide format was the design of the custom made LED screen, it was a re-work of the first EPIC live show screen design, which was initially projection mapped, both of which were built on a massive scale for maximum impact. A hologram screen was also used in both shows, for which I created custom clips.

Allein closer up

The video above was to give an overall view of the animation and format, here I have made a 16-9 crop into the centre portion of the screen In order to give a closer look into the detail of the video.

This was a great project as it gave me a chance to experiment with some new post production techniques and advanced particles effect plugins and here you get to appreciate the hard work a bit closer up.

Drumcode

Drumcode VJ content

This is an edit where I cut together all the VJ content I just made for the DRUMCODE record label into one quick, condensed video. The brief was to create VJ clips based on some of the album artwork of the DRUMCODE recent releases. I had to pick 10 album covers and either re-create the designs as close to the original as possible or use elements from the original artwork files themselves, but either way the idea was to bring the album art to life. From those 10 covers I then had to make as many variations as I could so that the VJs at the DRUMCODE gigs had as much to work with as possible, and in the end I created a total of 54 animations. All of this was done within 17 days back to back. A challenge that was extremely tough especially as the styles of the animations vary so much but I would have to say one of the most enjoyable challenges Ive faced and which I would gladly do all over.

Original Album Artwork

Here are the original 10 Album covers that I based the 10 sets of animation styles on.  Below I have separated image galleries into each of the 10 styles and explain which elements I made from scratch and which animations I used the actual original artwork files.

DC96

This was a combination of 3d elements such as the mouths and worm shapes which I made, and the eyes which were from the original artwork files. All elements were then comped together.

DC100

This was the quickest to make. I warped and distorted the original artwork files into a sort of tunnel shape in post and then animated the blinking eye.

DC103

This was great fun to try get the 2d look in 3d and to put eyes on the end of tentacles, because why not! I just used the original album art as a reference and made it all from scratch using a toon material in 3d. With a bit of warping and editing in post.

DC108

Again I made everything in 3d with a toon material and used the original artwork as a reference.

DC109

I made everything in 3d with a toon material and then altered the renders quite heavily in post to get as close to the original album art as possible. I then played around a bit to get some other looks and variations.

DC125

This set of animations are probably the ones where I combined existing artwork elements and 3d the most. The heart shape and some of the dirt textures, which I added some simple animation to, are from the original art files. The swirls that come out of the heart and the skeletons were made in 3d and comped together with all the other elements. I really enjoyed working on these animations as the style and process was a bit different to the other styles.

DC127

This one was pretty straightforward as I used the original artwork elements of the ear and I just animated some of the pieces of the ear shape to give some secondary motion to the ear object and then obviously animated the square shapes. I played around with offsetting their animation to create some variation.

DC130

Strangely this set of clips are some of my favourites. Mainly the kaleidoscope style clips, because who dosnt like kaleidoscopes. They just gave a real graphic, bold feel that looked great at the first gig where these clips were used. The process involved was very much similar to the DC127 animations, apart from using the kaleidoscope effect, I also spent quite a lot of time separating the individual tentacles / tubes around the edges of the tentacles. I then animated each of the tubes which I feel gives the clips a subtle feeling of movement and life.

DC132

Again this one involved only 2d animation where I isolated each individual element of the original artwork file and added some simple animation combined with secondary movement. For the variations I made mini close up edits and an offset kaleidoscope effect.

DC141

Id have to say that this is one of my favourites too. I made everything in 3d and 2d and used the original artwork as a reference as well as using the original artwork files to create the hand drawn textures which I applied to the 3d objects. Like so many of the animation styles I just tried to have fun with the variations on the original album cover.

Defected

Defected

Defected Record Label Main Stage Video Content

In summer 2019 I made the main stage video ( VJ  ) content for Defected Croatia Festival. Heres a tiny snippet of some of the hundreds of clips I made. The content is also being used for ongoing live shows and Defected gigs.

Festival Footage

Here is some footage of the festival in Croatia in 2019. Might have to go next year !

TIMBERLAND

TIMBERLAND Flyroam Sneaker Launch

This is a short montage of the animation content I created for the new Flyroam sneaker launch event for Timberland. The concept was very simple but huge fun to work on! It was to focus on the textures, surfaces and patterns of the new sneaker. Those being the heel, sole, leather and laces of the shoe. Any animations I made were VJ’d at the event and projected onto the stage and architecture at the secret party near Tower Bridge in London. This was one of my favourite jobs so far to work on!

Photos from the Launch Event

These are some photos from the launch where you can see some of my content projected onto the screens on stage and around the venue.

Audi Sport – TVC

AUDI SPORT – TVC

Worked with Hello Savants from Amsterdam on this TV Commercial for Formula-E in Spain. I only really did some subtle VFX and particles but I had to share this as it was great fun to work on, and I really loved working with the Savants on this. Great team of creatives!